BRANDING VISUAL STRATEGY PACKAGE DESIGN
Winner of a Creativity International Award!
SMB STYLE was established by Sabrina Black in 2004 and reflects her lifelong
passion for maximizing clients’ brand potential through beautiful and smart design.
SMB STYLE offers a highly customized approach to branding, corporate identity, package design, print-to-web advertising and collateral design for a diverse array
of clients including Marriott Hotels, the national Sephora launch of Sadick
Dermatology, Galo Shoes, Kaiwah Development Partners, United Church Funds
and others in the financial services, beauty, fashion, hotel and not-for-profit
industries. With a focus on meeting our clients’ objectives, we strive to deliver
design solutions with marketable results.
With over 20 years experience in the corporate branding and design industry,
Sabrina Black was responsible for the creative and strategic brand building for all personal care products at Colgate Palmolive. During her tenure, she supervised
art direction, design and all design-related budgets for a myriad of iconic brands
like Softsoap, Speedstick, Murphy Oil Soap, Ajax, Irish Spring, Fab Laundry Detergent and many other numerous personal care products with annual sales
over 800 million dollars. Prior to joining Colgate, Sabrina Black was the cosmetics design manager for Max Factor and held design positions with Halston Fragrances and Clairol. She is a graduate of Carnegie Mellon University.
"Great design tells a story. Let us communicate yours by creating an effective visual strategy for you."—Sabrina Black, President, SMB STYLE
Designed as the chief promotional piece for
United Church Funds, this 12-page, four-color brochure was designed to clearly communicate
the investment company’s services and mission. UCF competes for clients against top Wall Street firms, and this brochure was designed to be a polished, informative and effective sales tool.
We are proud that it has won an award in the 44th Annual Creativity International Awards competition in the Print & Packaging Division. Thousands of entries for the Creativity International Awards are judged each year by an international panel of design and advertising professionals.
"The advertising SMB STYLE designed for our company
not only looked beautiful, it delivered results.
Sabrina is one of the most creatively savvy persons I've had the privilege of working with."
President and Owner Galo Shoes
"Sabrina brings a lot of style to everything she does.
She's committed to producing an excellent product, cares deeply about her work, and has always proved wonderfully flexible through our years of working together."
Director of Marketing and Strategic Initiatives, UCFUNDS
"SMB Style stands out for its responsiveness, creative intuition,
and personal touch. Our organization’s collateral is consistently
beautiful and well-organized – and we always put our best foot forward. Sabrina has taken the time to understand our brand and mission,
and it makes all the difference."
Director, Social Responsibility, UCFUNDS
CHESNEAU LUXURY HANDBAGS
DOONBEG GOLF CLUB
KIAWAH ISLAND DEVELOPMENT
LONG BOAT KEY CLUB
MY SPA SHOP
UNITED CHURCH FUNDS
We would love to hear from you!
Please fill out the form at right or feel free
to call or email us.
We look forward to helping you take your business to the next level.
SMBSTYLE © 2015